ad tech

Ad tech is the technology and software used to buy, sell, and place advertisements online, including programmatic advertising platforms and data management tools.

Why it’s in the news: It is in the news due to major legal challenges against Google, with US and EU authorities investigating its dominance in the digital advertising market.

Latest on ad tech

• Google should relax ad tech rules, appoint antitrust monitor, US judge finds
• Brussels said only a breakup would fix Google’s ad tech. The judge who agreed on liability has just declined to order one.
• Google defeats US bid to force ad tech sale
• Integrated Quantum Appoints Jeremy Samuelson as Chief Technology Officer to Lead Technology Strategy – IT Business Net
• South Korea's Kospi tanks nearly 10% to lead tech-fuelled Asia rout
• Who’s Tracking You? Use This New Service to Find Out ↗
• Roaming systems and ad tech were used to try to locate American personnel as Tehran attacked forces in the region
• Wikidata: Verizon Communications — capital ownership — Adtech

Connections

4 entities linked to ad tech across the news graph.