Whoop

Whoop is a fitness tracker company that provides a wearable device and subscription service focused on monitoring health metrics like sleep, recovery, and strain to optimize athletic performance and overall well-being.

Why it’s in the news: It is in the news due to reports that Apple is developing a competing fitness tracker and because of leadership changes with a new CMO.

Latest on Whoop

• Apple is reportedly working on a Whoop-like fitness tracker
• Apple could take on Whoop with a new fitness tracker, report says
• Bob Mackie, who dressed stars from Cher to Whoopi Goldberg and Pink, dies at 87
• STAT+: Three questions with Whoop’s new CMO
• Exclusive: Co-Founded By Former Whoop CTO, Throne Science Raises $10M To Track Gut Health From The Toilet
• STAT+: FDA drops enforcement against Whoop after it tweaks blood pressure feature
• Whoop received FDA enforcement relief, allowing the wearable company to continue operations without immediate compliance action.

Connections

4 entities linked to Whoop across the news graph.